Please enable JavaScript.
Coggle requires JavaScript to display documents.
Flight Boarding Pass Redesign (Ideation (Important information for the…
Flight Boarding Pass Redesign
Research analysis
Problems in given pass
Font : Hard to find the required information in a single glance
Last name written before the first name.
Unnecessarily long boarding pass: In most cases QR scan replaced the Tearing of pass at boarding
Gate and seat number if not circled, are difficult to find
Size of the pass is big for pocket
Carrying pass for a long time, taking it out and keeping back repeatedly is difficult process
Solutions by potential users
Size of the pass should be small to be carried in the pocket
Should have an option of a mobile pass
Information like Flight number, Passenger name, Gate and seat number should be bold and in distinguishable color.
Remove unnecessary information from the pass
Advanced design for future
Competitor pass
Vistara airlines
Air Asia (Similar Design)
Go Air (Similar design)
Lufthansa
Stakeholders
Airline personal at the airport boarding gate and flight boarding
TSA & Customs Department
Co-Passenger
Passenger
Ideation
Mobile phone sized pocket pass to fit in the pockets/ purse
E- mobile pass with the QR code
Important information for the User
Passenger
TSA
at the security check gate
Security stamp with the date
Airline personal
at the boarding gate and fight boarding
QR code scanner
Air Host/Hostess to guide to the seat number
In the form of an ID card with QR code
Hand Band
Graphic/UI Design
Design of the same sized pass
Design of a smaller size pass
Bio metric based access
Full hand scan access
Facial recognition
Thumb scan
Iris scan
Stick on sticker
Standard ID card sized pass
Primary Research
Where all is it required
Lounge access at airport (VIP)
Boarding gate
Security check gate
Luggage check-in
In flight special offers depending on class
What happens after boarding
Used for availing pre-booked meals
Flight transfers / Connecting flights
People like to keep as souvenir
Why is it required
Authorized access in airport restricted areas
Head count at the time of boarding
What is Boarding pass
A boarding pass or boarding card is a document provided by an airline during check-in, giving a passenger permission to enter the restricted area of an airport and to board the airplane for a particular flight. At a minimum, it identifies the passenger, the flight number, and the date and scheduled time for departure. A boarding pass may also indicate details of the perks a passenger is entitled to (e.g. lounge access, priority boarding) and is thus presented at the entrance of such facilities to show eligibility
Current solutions
Bar Code standards by : IATA, BCBP
Electronic boarding pass exists
Govt. initiative of digi yatra: facial recognition + QR scan
Cannot rely on only mobile based digital solution alone
Three bands: for airlines, passenger and TSA/ Airport security
Requirements
Wishes
Easy to carry around
Seamless Experience
Paperless solution if possible
Pass for frequent travelers
Fun facts at the rear of the pass in case of present design
Demands
Provide navigation assistance
Information for
Passengers
Name
Airlines
Departure and boarding time
Gate and Seat number
Check-in luggage details
TSA
Passenger details
Boarding gate and time
Airlines
Date and Time for boarding
Gate and seat number
Departure and arrival airport
Passenger name
Bar code
Validation with Photo ID proof to check the passenger credentials