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Ice Cream Shop (customer involvement (daily deals (communication (free…
Ice Cream Shop
customer involvement
daily deals
communication
free birthday dessert
growth
start smll
push for bigger store
gain customers
skills/ goals
start with ice cream
grow to smoothies/milkshakes
add in food
investment
lots of time involvement
money towards new things
family involvement
family friendly fun
family discounts
flexability
normal day hours
8:00 a.m- 10:00 p.m
longer weekend hours
location
near beach
near other activities
Daytona, Florida
Miami, Florida
travel distance
near fun activities
not far from beach
near resturants
near hotels