Please enable JavaScript.
Coggle requires JavaScript to display documents.
The Dark Knight Transmedia (Media Platforms (Social Media (Facebook,…
The Dark Knight Transmedia
Media Platforms
Film
Final Movie the campaign was leading up to
Social Media
Facebook
Instagram
Twitter
Email
Youtube
Social media used to give clues to engaged audience about next hint and information about the contents of the upcoming film
Real Life
Campaign Turns City into Gotham city to the audience
Two parties created of Dent and Joker
News papers
Posters
Physical Mystery hunt
Advertisments
Online Websites
over 30 websites online to lead the participants to different locations and clues
Television
News reports
Advertisments