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What is a competitive strategy? (Strategic management (stages…
What is a competitive strategy?
the company's plan that, oriented to the long term, helps you exploit your strengths, develop new capabilities and seize opportunities
Strategy is the means, the way to obtain the objectives of an organization
The five “P” of the strategy.
Strategy as an action guideline
acts as a maneuver to dominate the competition
Strategy as a plan
Strategy as a Patron
of behavior in the course of an organization
Strategy as Position
environment in which it moves
The strategy as a perspective
a way of perceiving the world
The business strategy
it is the answer to the permanent need of adaptation of the company to the changes of its surroundings
Strategic management
align the efforts of organizations towards sustainable transformations in the long term.
The process through which an organization formulates objectives is aimed at obtaining them.
stages
formulation
implantation
superstructure
organizational culture
organizational structure
address style
Strategy formulation
intelligence, conception and choice
Strategic Direction
It consists of analyzing the current environment and the future evolution of these
Design and selection stage
assess the possible consequences of the strategy in search of strategic alternatives
Determination of the objectives
will be conditioned by the company's mission and the result of the strategic diagnosis and the requirements of the business environment
Strategic Gap
current allow to meet the objectives and which strategic modifications
Implementation and Control
provides adequate care, in a timely manner and with the least expense of time and effort
Basic elements of the methodology for the strategic design process
The rhythms of technological changes.
Competition
The globalization
today affects the development of the productive forces that interrelate the economies of the countries
Changes in the environment
Mission.
What is your reason for being
Values
Values are the basis on which the key decisions of a company are based
Visión.
vision infuses form and direction to the future of the organization
Shared values.
Strategic Diagnosis, through the SWOT Matrix.
Scenarios
Areas of Key Results.
Strategic Objectives
Strategies.
Objective Control and Evaluation System.
ENVIRONMENTAL UNCERTAINTY
The general environment is the one that creates the most uncertainty (economic, technological condition, social trends).
DISTRIBUTION OF RESOURCES
The distribution of resources is often based on political or personal factors.
The sustainable competitive advantage
It is the value that a company manages to create for its customers.
The Internal Audit
independent and objective activity of assurance and consultation, designed to add value and improve the operations of an organization