What is a competitive strategy?


the company's plan that, oriented to the long term, helps you exploit your strengths, develop new capabilities and seize opportunities

The business strategy

it is the answer to the permanent need of adaptation of the company to the changes of its surroundings


Strategic management


align the efforts of organizations towards sustainable transformations in the long term.

The process through which an organization formulates objectives is aimed at obtaining them.


Strategy is the means, the way to obtain the objectives of an organization


The five “P” of the strategy.

Strategy as an action guideline


Strategy as a plan

Strategy as a Patron

Strategy as Position


The strategy as a perspective

a way of perceiving the world

acts as a maneuver to dominate the competition

of behavior in the course of an organization

environment in which it moves


stages


formulation


implantation


superstructure

organizational culture


organizational structure


address style


Strategy formulation

intelligence, conception and choice


Strategic Direction


It consists of analyzing the current environment and the future evolution of these

Determination of the objectives


will be conditioned by the company's mission and the result of the strategic diagnosis and the requirements of the business environment


Strategic Gap

current allow to meet the objectives and which strategic modifications


Design and selection stage


assess the possible consequences of the strategy in search of strategic alternatives


Implementation and Control

provides adequate care, in a timely manner and with the least expense of time and effort

Basic elements of the methodology for the strategic design process

The rhythms of technological changes.


Competition


The globalization


today affects the development of the productive forces that interrelate the economies of the countries

Changes in the environment


Mission.

Visión.

Shared values.


Strategic Diagnosis, through the SWOT Matrix.


Scenarios


Areas of Key Results.


Strategic Objectives


Strategies.


Objective Control and Evaluation System.


What is your reason for being

vision infuses form and direction to the future of the organization

Values


Values ​​are the basis on which the key decisions of a company are based


ENVIRONMENTAL UNCERTAINTY

The general environment is the one that creates the most uncertainty (economic, technological condition, social trends).


DISTRIBUTION OF RESOURCES


The distribution of resources is often based on political or personal factors.


The sustainable competitive advantage


It is the value that a company manages to create for its customers.


The Internal Audit


independent and objective activity of assurance and consultation, designed to add value and improve the operations of an organization