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Thinking fast and slow (Lazy effort (enjoyable take requires less self…
Thinking fast and slow
Introduction
Gorilla exp
we are blind to the obvious, and our blindness
Heuristics
when asked a hard question, we usually answer an easier one
Attention and effort
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pupillometry > measure effort, ADD 1-3
Lazy effort
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Ego depletion : when forced to do a task, ability to self control decreases
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Associative Machine
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ideomotor effets
effet d ancrage ??, priming
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BOOKS suggestions
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Strangers to ourselves, Wilson
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