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How to select data gathering tool(s) (Is there existing data that is…
How to select data gathering tool(s)
Is there existing data that is useful for answering the investigation question?
Insufficient/ No
Gather primary data
Can the data be obtained through observing the people involved? Or does the respondents have to be surveyed?
Observation
Observation tool
(Refer to chapter 12, page 400-407 of your coursebook)
Is the data gathered sufficient to generate insightful conclusions?
Yes
No
Survey
Do you have access to a large number of respondents?
(e.g. at least 20)
No
Interview tool
(Refer to chapter 12, page 388-399 of coursebook
Is the data gathered sufficient to generate insightful conclusions?
2 more items...
Yes
Do you need to attain a deeper level of understanding to your respondents' responses by asking follow up questions?
No
1 more item...
Yes
1 more item...
Yes
Gather secondary data
Use the library, internet or databases to find useful information.
(Refer to chapter 12, page 408-411 of your coursebook).
What are some gaps in information that can be researched by your group?