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Product dashboard (Best sellers (Top performers (by A, B, C customers
by…
Product dashboard
Best sellers
Top performers
by A, B, C customers
by timeframes
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Balance sheet: from REvenue through COGS, Gross profit, OPEX, EBIT to net profit
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Marketing dashboard
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total number vs last month, vs PY, vs target
customers
leads (hot, warm, sales qualified etc.)
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Lead conversion ratio: Leads -> opportunities -> -> Negotiation -> Proposal -> Wins
Last 30 days converted leads #
Conversion ration per rep
Lead to Opportunity conversion ratio
Opportunity to Win conversion ratio
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to find out what products are most incremental to the business compare GMROI to total orders or sales of this product
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