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Lower Order rate - Coggle Diagram
Lower Order rate
Lower Demand
Lower income of Consumer
Seasonal factors
Price change for substitute or complementary goods
Demand during different times of the day ?
Competitors strength
Competitors market share
Marketing strategy
Discounts offered
Product quality offered
Customer Behavior
Preference towards Competitors
Ease of Use
User Interface friendliness
No app available
Network issues
Feedback on products
Company's financial position
Availability of funds
Loss absorption capacity
Expansion to other markets
External partners
Product Suppliers
Supplier reputation
Quality of product supplied
Flexibility of services provided by Supplier
Contract Manufacturers
Delivery partners
Are delivery partners
Marketing
Negative Marketing
Digital Marketing
Advertisements
Television
Should company spend more on TV advertisement? P0
Radio
Should company spend more on Radio advertisement? P0
Newspaper
Should company spend more on Newspaper advertisement? P0
Lower Order through rate
Product delivery
Delivery charges
Are Customers happy with the delivery charges ?
Does order through rate change based on delivery charges?
Longer delivery times
Does order through rate change based on delivery time?
Are Customers happy with longer delivery times ?
Offers & Discounts
Are Customers happy with the discounts offered ?
Does discounts have any impact on order through rates ?
Supply
Supply based on Demand
Is there enough supply based on the demand ? P0
Supply issues in any specific zones ? P0
Order handling capacity
Order volume
Operations
Packaging and logistics
Customer service
Impact of Pandemic
Reduced Demand
Safety concerns
Are Customers unaware of Company's initiatives to prevent the spread ? P1
Are Customers worried about spread among delivery partners ? P1
Are Customers worried about spread among Company's employees ? P0
Area restrictions
Reduced Supply
Operating in limited capacity ?
Technological barriers
Is company facing any technological barriers ?
Efficiency of the platform ?
Product mix
Missing product mixes
Toys & Games
Grocery
Baby products
Software
Region specific products
Better quality by competitors
Are competitors offering better quality products ?