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Energy Matters - Task Requirements, image - Coggle Diagram
Energy Matters - Task Requirements
Physical
It must be a DVD
Front cover
Back cover
Spine
Must be a single piece of digital graphic artwork
Target Audience
Aimed towards people 12+
Everyday people who would have control over how much energy they use
Specific Requirements
About the world's demand for energy in 2020
There should be a high quality file for printing
There should be a low resolution file for the use on a website
Website version must be 400 pixels wide
Extra - Design Ideas
Using colour psychology, we should have a colour palette including blacks, reds, oranges/yellow and blues.
Black = Fear, Power, Mystery. This relates to the theme of our energy use, because people should fear what it could do to our world, because of the power it could hold. It also creates mystery with no-one knowing exactly how this will affect our planet.
Red = Passion, Immediacy. This relates to the theme of our energy use, as we need people with passion to be able to do something about our energy, and it needs immediate action. Red also draws people in.
Orange/yellow = Attention. We need to grab people's attention so they look at the DVD, and through the designing, we want them to keep hold of the DVD and buy it.
Blue = Stability, however darker colours represent trust. By representing trust, it makes people listen to the film, but also draws them in to want to see the film. Not much of this colour should be used as it also represents calmness and positive emotions, which we do not want when talking about our high energy use in 2020.
Key Words
Energy
"Energy Matters"
World
2020
Location
On a shelf in a shop, or online for ordering.
On a website
