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FITCH - Coggle Diagram
FITCH
What the judges will look for
Trailblazing
Ethos of the Co-Op
Want to be inspired
New ideas
Innovative
Tangiable
Bold
Creative
Consumer engagement
Create experiences
How can we improve peoples lives
Design for the future
Storytelling
Narrative
Brand signature
Sketch, CAD, Photo Montage
Bring it to life
Think About
Possibiities
What can you do?
Watch the idea grow
It can become bigger then the current limitations
Not just something for tomorrow, but over time
4 D's
Discovery
Researching
Look at what others are doing
Thinking outside the box
Definition
Shaping your idea
Planning
Bubble diagram
Zoning
Design
Bring it to life
Visuals
Delivery
Documents
Drawings
PHD
Physical
Bricks and Mortar
Human
Partnering and Services
Digital
Tech Support