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CONTENT 7: CROWDSOURCHING OPPORTUNITIES & CHALLENGES - Coggle Diagram
CONTENT 7:
CROWDSOURCHING OPPORTUNITIES & CHALLENGES
The Opportunities of Organizations
5) Reduce Cost
- Involves little or no personnel administration costs
6) New Labour Market
- Crowdsourcing may open up a new labour market rather than displacing an existing, regulated industry
4) Workers Gap
- Potential to reduce workers gap in certain sectors by employing workers using crowdsourcing
2) Faster Execution
- acquire faster execution as the tasks can be completed without having to hire or/and train new employees.
1) Pool of Crowdworker
- wider pool of resources and access to a pool of talents
or skills from all over the world
3) Match Needs & Solutions
-organizations are looking to highly match the needs and solutions of specific insights and solutions, a large proportion of the winning ideas come from people who already have a good idea of the potential solutions
*The Challenges of Organizations:
(Local Scenario)
lack of trust
on local platforms and crowdworkers
real difficulties in
ensuring the quality
of the product
awareness and acceptance
by employers to employ crowd workers are still low because of lack knowledge about crowdsourcing
The Opportunities of Platform Operators
1) Connected-
Platforms for online work allow firms to connect with enormous numbers of
prospective crowdworkers and to distribute tasks to an amorphous collection of
individuals, all sitting in front of computer screens
4) Local Talents
- improve the productivity of local talents
3) Economy
- Greater utilization of talents as people who choose to leave full-time workforce can still contribute to the economy
2) First Stop
-First stop for many individuals and firms seeking cheap, on-demand crowd labour.
The Challenge of Platform Operators
2) Awareness & Acceptance
- Lack of awareness and low industry acceptance
3) Credibility
- no established national minimum standard to ensure quality level of local crowdsourcing platforms, which reduces credibility of local platforms in local and international markets
1) Infrastructure
- Internet facility for the community is compulsory
4) Talent
- Lack of skilled/experienced talents for platform operators to support growth of local platforms
5) Auto mechanism
- lack of auto mechanism to match the tasks in the platforms with the most suitable crowdworkers available
6) Payment mechanism
- A better payment mechanism is needed to ensure guaranteed payment to crowdworkers for completed tasks
The Opportunities of Crowdworkers
3) Aspirations, Self-esteem, & Experience
- able to expand their social and professional network and boost their community reputation and broaden their perspectives on knowledge and working
4) Productivity
- Improve the productivity of local talents
2) Flexibility
- Crowds will acquire flexibility in terms of time, location, and duration of doing tasks
1) Income
- Generate income (or additional income to complement existing income) that will help to uplift one’s lifestyle
The Challenges of Crowdworkers
2) Infrastructure
- Computer or mobile device and a reasonably fast internet connection
3) Skills level
- Some tasks require low to moderate skill and can be performed in a comparatively short period of time. Others call for higher qualifications and expertise
1) Employment Law
-Denied protection of employment laws. Complications involving in attempting to apply existing work laws to online labour markets
4) Limited task
-Crowdworkers may invest in crowdwork believing that they can work themselves up to the more remunerative tasks, only to find that such tasks are few and far between, and often require very specialized training that no amount of click-work can approximate
5) Around the globe
-People in developing countries can work directly for firms around the globe, without the sometimes costly and exploitative interventions of an outsourcing contractor.
Recommended Solutions:
Crowdworkers
Crowdworkers could boycott particularly abusive employers, or adopt self-imposed standards — such as a blanket refusal to perform tasks pegged below a certain wage level.
Crowdworkers “ought to be able to take their reputations with them,” so that the experience and positive feedback they have accumulated while performing crowd labour does not evaporate once they leave any particular platform
Establish a crowdworkers’ association that could lobby on behalf of crowdworkers, manifest group benefits, handle disputes, inform crowdworkers of their legal rights, and serve as a clearinghouse for information and strategy
Platform
Both organizations and crowdworkers would benefit from standards and guidelines that identify what aspects of the employment relationship matter in the virtual workplace
Crowdworkers should be able to click on the name of any Platform and see how other crowdworkers have rated that Platform in communicativeness, fairness, generosity, and promptness. It allows crowdworkers to avoid exploitative or irresponsible platforms and focus their energy on platforms with proven reputations
Organizations
Both organization and crowdworkers would benefit from standards and guidelines that identify what aspects of the employment relationship matter in the virtual workplace.
Alleviate poor quality problem by offering or mandating satisfaction clauses, which give organizations the right to reject sub-par work.
If quality of results matters, organizations may find that they have to make a substantial investment in the kinds of online quality-assurance mechanisms that approximate real world supervision and control
Organization can attempt to design their requests to protect any proprietary material. Impose privacy or nondisclosure policies as part of their contract.
Ethical Issue in Crowdsourching
Majority of tasks are completed by a small set of workers who spend long hours on the website, and that many of those workers are very poor. They are paid very low wages
Lack of laws protecting and distributing ownership of ideas of users
participating in crowdsourcing
Crowdworkers earn no benefits and enjoy no job security
Crowdworkers are not subject to minimum wage or overtime protection
People are passionate about being in the community and will willingly contribute and may not realize they are being exploited by the company