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Travel & Tourism Section B - Coggle Diagram
Travel & Tourism
Section B
B4
Section B1:
ownership & operating aims
Private sector organizations -
Public sector organizations -
Funded by local or national government
Voluntary sector organizations -
:star: A number of UK attractions are managed by this sector
:star: The most important one is the National Trust
:star: The national trust protects; coastlines, historic buildings & gardens
:star: It also opens it up to the public
:star: These organisations operate as charities relying on grants, donations and membership fees
:star: They also rely on the work of volunteers other than paid employees
:star: Many small UK attractions operate as voluntary sector organisations
:star: Most significant organization is VisitBritan
:star: Not only promotes Britain but provides a range of services to support the travel & tourism industry
:star: Aim to provide a service rather than to make a profit
:star: Services include; providing info to visitors & national park authority
:star: National park authority means they receive a grant from the gov and manage a project area
:star: A number of publicly funded bodies support the travel & tourism industry in the UK
:star: The national lottery is one of these
:star: An important function of this sector is the collection of data to help with future developments
:star: This data is; visitor numbers, money spent and regions visited
B3
Distribution channels -
Interdependence -
Interrelationships -
:star: These are organizations that work together for mutual benefit
:star: Example; airports and airlines
Pros and Cons (both)
Advantages:
:star: Shared costs and economies of scale
:star: Improved customer service
:star: Improved image and rep
:star: Increases sales & increased income as result of increased number of customers
Disadvantages:
:star: Loss of individual image
:star: Less personal customer service
:star: Organizations that rely on each other so they can provide a better product or service
:star: Developments of alliances means that both companies can keep there own identities