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Know your customer :<3: - Coggle Diagram
Know your customer :<3:
Lead
CRM
Company Research
Location of meeting
Referred by whom
Basic Corporate Info
Ownership
Listed
PE, VC
Core product
Media reports
Level 2
Meeting with
Tech?
Sales ?
Level?
Preferences
Language
Knowledge of Asia
Competitor,Ecosystem
What are they doing here
Are they successful
Timeline
Instant noodle
Parma Ham
Immediate needs
Concerns and Needs
Hard to adapt / no resources to new technology
Location
Singapore ? Shanghai? Shenzhen?
Hong Kong is too small a market
Costs
Survival mode
Can I make money
Case studies, Testimonials
Role of HK
Knowledge
Functions
Why not distributor?Portal
Physical presence
Offer alternatives
Mainland, direct?
Branding
Geographical
Hong Kong Advantages
Person
Feeling
Positive
Negative
Negative Media reports?
Myth
Try another route
Risk adversity
Sociable
Build TRUST
Cultural
Rank Conscious
Relationship
Directness
Business Model
Core business function
Business model, key cost
Home market operations
Key customer base
Tourist
Locals
B 2 B
Which functions can be in HK
Pricing