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Stanley - Coggle Diagram

- - - - To update the "legacy systems" into a
    - - The first time ever to have all BUs to collaborate on a cross BU platform with data, digital marketing capabilities and insights consolidate for single view
        
        The system was built, with the system I designed and created the consumer facing platform for magazine publishing division
        
        The program yielded the highest response rate among all magazine marketing programs up to from the set up in 2014 up to 2019
        
        That include identifying their marketing challenge and advised them to create a "reward based" program on top of all the existing marketing programs to create a good relationship with their readers
        
        Then to ease their worry in terms of operation (as its new for them then) I've presented them the ready to go platform and also suggestions how to convert existing resources for the reward marketing purposes
- - - - Cindy Crawford Son
        
        Genuine Leather Jacket Line
      - Italian Fabric Sourcing
    - - Worked with Ms Tien
    - - Eugene Tong
        
        Attracts "The best dressed Asian" to work w us for the fashion line revamp
      - New shop redesign
    - - Cindy Crawford's Son
        
        The first time ever G2000 feature on international fashion press
      - Good Cause Marketing as theme
      - Shop Image Revamp
      - Marketing /Design team restructure
- - - - HotCat
      - vinylogy HK
      - Bookstagram HK