Data Team Q4

Consumer (Steve)

Audience ONE

Addressability/First Party Data

Commercial (Mick)

Workday Migration

Salesforce One

Support business/tech with Migration to new instance

Combined Salesforce-based dimensions for Audio and Outdoor DWHs

Migration of legacy finance to Workday

Creation of legacy finance DWH

Ingest

DAX Attribution Dashboard

❓Split overnight for UK/US in Azure

Show Performance

Demographic Profiling

Rajar Predictions

Recommendation Models

Inventory DWH

Ingest Fusion data into InvDWH

Identify areas where Recommendation could be most successful

Create a customer segmentation model

Device lifetime of segments

Supporting the relevant teams to grow audience size

Addressable pyramid for Dax Purposes (More info following Friday meeting with Elly)

How this feeds into Nielsen data to be actioned

DAX BI / Customer Data Platform (Alan)

Dax BI

Tom Handover

Documentation of processes in confluence

Investigate use of APIs for extracting Fusion data

training sessions/ Break and Fix sessions

Roll out of rotating support engineer

Deliver ?? Alex reporting requirements

Platform for the future (robustness and resilience)

Customer data Platform

TBC Pending meeting tomorrow. Assume initial design/POC stages

Databricks E2/have a dev and production environment with better cost tracking and linage

Stream rather than batch processing for elements of the data model

provide data to the dax ui in an efficient and timely manner

TEAM

Career Pathways

Broader Influence / Socialisation of Team