Sama's Role - Social Media Manager - Responsible for ensuring that our brand is properly being represented via our organic social media channels and through campaigns.
Day-To-Day Channel Management - Curating content to share each day, creating creative copy for each post, working with Video and Content (DTC) team for content to share and scheduling said content.
Facebook (1x a day per channel)
Twitter (2x a day)
Default
United Kingdom
Australia / New Zealand
LinkedIn (2x a week)
Instagram / Instagram Story (2-3x a day)
YouTube Community (1x a week / 1x a month)
YouTube Comments (1x a day)
Campaigns - This includes everything from campaign ideation to actuation.
Facebook, Twitter and Instagram Inbox Messages
Medium (adhoc)
General Influencer Campaigns
TMS / Partnerships Campaigns
Internal Campaigns / Contests - Bucket List Video (Employee Advocacy)
Ad Hoc Campaigns
Tour of the Year (Traffic Optimization)
Seniors Day / Golden Oldies Campaign
PR Campaign / Stunt with PrayTell
Alyssa Ramos Campaign - Social / PR
Season Specific Campaigns (i.e. Holiday, New Year, etc)
Overview of Tasks
Content Curation / Content Calendar Curation (Photo, Video, DTC Articles)
Community Management (all channels)
Creative Copy Creation for Organic Social Media
Creative Ideation for campaigns (Social, Influencer, Partnership, TMS etc)
Performance Audits / Tracking
Sale Promotion