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MARKETING ENVIRONMENT (MACRO (Social (Pressures of work, Lack of time,…

- - - - Power Imbalances
      - Cost Increases
      - Supply Flow
        
        Disruptions
        
        Shortages
  - - - Media
      - Market Research
      - Advertising
    - - Hauliers
      - Resellers
        
        Retail
        
        Agents
        
        Wholesale
        
        Dealers/Brokers