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art direction and arstyle (Game references (Blizzard, Battlefield, The…
art direction and arstyle
Definitions
ART DIRECTOR
Job title
Charge over the visuals
Navigate the visual development
Quality checker
Create guidelines Set up art rules
Set Artstyle
Boss over minions :smiley:
Communications meaning and target audiance mood
Create product Identity
Game- Balance visuals and match game design
Translate desire
Artstyle
Artistic expression
Re-interputation of look
Checklist
INTRODUCTION
BASIC FOUNDATION
TOOLS
Forms
Tones
Pattern//Texture
REFERENCE
Good place
Bad place
Beginning
Ending
History
Culture
VISUAL COMMUNICATION
Narrative
Gameplay rules
Information
Subjective
Apperant
ARSTYLE
Expression
Impression
re connected Form language
ART DIRECTION
Profileing
Establishment
PRESENTATION
World pillars
Core pillars
Identify Art direction
Identify Art style
HOW YOU INFORM THE PLAYER
Organisation
Pipeline Structure
50 min presentation
10 min QA
Funny
Have breaks with fun things
Informative
Not to heavy detailed, Keep it simple
Language- No complex words, International light based
Get to a point with in 1,30 min
Variation with media
Gameplay vids
Game covers
References
Movie clips maybe
Good pacing
DONT RUSH!!!
Let major things SINK IN
PROGRAM TOOLS FOR MAC
GOOGLE DOCS?
NO INTERNET ACCESS
Recording display program
OBS check for mac
Click sliders?
Use pages for manuscript
Use Keynote for presenation
it can also record
Game references
Blizzard
Battlefield
The wittcher 3
Doom
Abstract
Realism
Deus EX
Darksiders
Zelda
Mario
Resident Evil
Death Stranding
Red Dead Redemption
The last of us Part 2