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Health & Leisure Club IMMP (Target Audience (Age (Young adults for…
Health & Leisure Club IMMP
Pages
Diet
Different diet types pages
Intermittent fasting
Different timings?
Ketogenic diet
Paleo diet
Low-carb
Vegetarian or vegan?
What to eat and not to eat information page
Specific examples & evaluate importance of specific types of food
Generally easily accessible and cheap at stores
More aimed to less active individuals
Diet plan page
GUI allowing user to create personal plan
Only accessible after viewing information on the different plans
Exercise
More informative for more active individuals
Infographics
Charts & statistics
Exercise plan page?
Timings
Specific GUI for personal plan
Videos or animations on how to do specific exercises
Include detailed text as well
Advertise leisure centre as the best way to get fit
Leisure centre
Schedule
Specific activities
Locations of leisure centre
Prices
Sign up page
Target Audience
Age
Young adults for more active individuals (18-23)
Restricted age (18 +)
Middle age for less active (35-45)
Health status
More accessible to less active individuals
Mention weight loss more than muscle gain
More about life style choices
Nutrition
Still informative for more active individuals
Ask if they are frequent users?
Default being no
Interests
Less active hobbies like gaming
Sports like tennis and swimming for active individuals
Locations
Regional scale (UK only)
Income
Relatively average income
Monthly subscription
Larger plans give better deals
Disabilities
Aimed for more able individuals
Still accessible for less abled people
House style
Colour scheme
Dark blues
Trusted information feel
Greens
Nutrition and energy feel
White
Matches blue
Font
Simple (sans-serif)
Bold
Round text
Style
Modern
Uses of forms of media
Video
Exercise tutorials
Use for less abled users?
Animation
Types of diet
More intuitive
Images
Many infographics
Vector graphics
Brief text
Audio
Text
Information pages