Please enable JavaScript.
Coggle requires JavaScript to display documents.
[IMCMC]李宥叡108212022---How To Analyze a Case (case situation approach…
[IMCMC]李宥叡108212022---How To Analyze a Case
specialized methods(Ex.Porter's five forces)
they are tailored to fit well-defined purposes
they are often complex, tough, and hard to apply
especially for people who just start learning it
case situation approach
identifies features of a case which can be helpful to its analysis
encourages active reading
wrong way
read as if the case were a textbook
rush in to the case
read as many times as necessary
thinking is much important than reading
dilemma
don't know what to look for
better way
start thinking before reading
ask questions about the content
seek answers in the case itself
start thinking how they relate to each other and to the big picture of the case
four types of case situations
problems
is a situation that something important happened, but we don't know why it did
a worthwhile change but failed
the manager might be poor at change agent
accurate casual analysis is vital
realize a problem exists and then define it yourself
work out an explanation of the problem
by linking the outcome to its root casuses
the specialize method will be needed
the change effort may be self-destructive
two good retail customers suddenly got large AP
retail customers might have sloppy internal controls
they may both on the verge of bankruptcy
success can also be a problem in special meaning
the three different market segments but don't know why
the heavily beaten country recover and exceed the performance, but don't know why
Evaluations
it include both positive and negative sides
a leader has strengths and weakness which are included in an accurate evaluation
there may be aspects of the leader's performance which are ambigious
Ex.One has delegated power widely, but it's too early to tell whether the managers below him can handle it
require appropriate criteria
for assessing worth, value,or effectiveness
evaluative criteria are inferred from the particulars of a situation
with the help from specialized methods
Ex.Evaluate a company's financial performance can be undertaken with a long list of financial formulas
decision
look for a statement of the alternatives
if not stated, find some plausible decision options
determine the criteria
it have to be derived through careful study of the specifics of the cases
the criteria are used to develop evidence to complete a decision analysis
there's no accurately the best decision
create more benefits and has fewer severe downsides