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19/09 (26/09 (Direct e-mail marketing (1) (EXCLUDING those subscribed in…
19/09
26/09
01/10
05/10
15/10
29/10
Direct e-mail
marketing (2)
31/12
STOP
ACT.O promotion
IPERAMMORTAMENTO 270%
E-mail invitation to HOST
.
Direct e-mail
marketing (2)
.
Direct e-mail marketing (1)
LINK
EXCLUDING those subscribed in IPER270" list
.
IF first DEM not opened
resend the same
FACEBOOK DIGITAL MEDIA PLAN
Drive to landing page
LINK
CALL TO ACTION 2
"Chiedi preventivo"
contact form
ACT.O IPERAMMORTAMENTO 270% Landing page
CALL TO ACTION 1
"Scopri di più"
download ACT.O flyer
Fill in the e-mail field
Yes e-mail
DB in Xls sent by ICT to MKTG
After 2 days manual e-mail reminder sent by MKTG asking for interest confirmation and start personal conversation.
No e-mail
lost Lead
Automatic subscription in INXMAIL DB "IPER270" list
Automatic e-mail sent with summary of personal data
Automatic e-mail sent to MKTG with summary of personal data of the subscriber
manual note sent to Domestic Area Manager