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TYPE ANIMATION (RESEARCH (research online/social media video advertising…
TYPE ANIMATION
RESEARCH
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reference at least 3 examples and URLs in your EVD and explain the reason for choosing these samples
research, discuss and document how 2D and 3D animation can be produced, historical development and current trends, industry standards tools and equipment, production workspace and common presentation methods
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OBJECTIVE
design and produce a promotional web animation to use in conjunction with your socila media campaign
the animation will follow the concept of your portfolio development and should adhere to your branding guidelines
the animation can be created in any industry software (Photoshop, Animate, After effects)
must include text that animates and images of your work, including your logo
DEVELOP / EXPERIMENT
create 5 concept storyboards, collect feedback on best possible outcome
collect assets for producing animation (still images, video and sound. Choose web fonts and describe commercial use.
experiment with animations to express your message, analyse how text and other visuals interact
finalise animation concept, including software and social media choice
FEEDBACK / MODIFICATION
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write a rationale on the effectiveness of your final outcome, technical and design challenges that occurred and future developments
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