TEST IDEAS (The Corporate Startup) (Pre-sales / LoI (specially B2B.),…
TEST IDEAS (The Corporate Startup)
Trends in technology, social media comments, online conversations, trends, ...
b2b clients, insights,
insights, jobs / feel / pains
test value proposition (with call to action). check free trial, pre-order...
test advertising campaign
test value proposition(s), measure which ones gets best clicks, ...
complex value proposition, CTA button (eg. pre-order)
Will to pay for the product?
Pre-sales / LoI
connect manually, deliver physically (even if the end value proposition is digital)
WIzzard of Oz
fake digital experience