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Trademark ((• Hire an attorney with trademark-related experience., • Have…
Trademark
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• Have your attorney do a thorough search for trademarks that are either identical or confusingly similar to your business name.
• If your business name does not raise any red flags, register it as a trademark so that you can enjoy the benefits of trademark rights as soon as possible.
• Watch out for other enterprises that have the same products, services or name as your company.
• Contact your legal counsel immediately if you suspect another business may be infringing on your trademark rights once you have them.
• Request that your attorneys contact infringing businesses with cease and desist documentation, which tells the company that it should stop using your trademark immediately.
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• Should you or your legal team become aware of trademark infringement, immediately file a Notice of Opposition form.
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• Contact your attorney with any questions or concerns regarding the trademark registration process.
Trademark is an indication of the source of goods or services
It is not the name or description of a specific thing, as such, nor is it necessarily the same as your company name
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if a mark is not used correctly, so that it becomes the name of the product rather than the source of it, there is a risk of the mark being declared "generic
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Descriptive names do not function as a trademark. Notwithstanding the fact that a descriptive mark is ineligible for protection, a descriptive mark is not good for marketing your business.
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