Consumer (Age (Toddlers (May look for entertainment, Colourful products),…
Colourful and entertaining products
May look for entertainment
May not even look for furniture
May look for something useful.
May not want to spend money on furniture
Will be looking for first time home furniture
Will typically be looking for value
looking for value
Will be looking for value
May have left over income
Not as willing to spend money however id open to the idea
less money to spend
Good attention to detail and have high expectations
Lots of money to spend
More likely to spend money
more of an attention to detail
Less money to spend and are less open to the idea of spending money.
Prices should be lower.
Only looks for value
Social aspects of life
Playing with friends