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Performance/Growth (5 Discrete stages in the growth - Churchill &…
Performance/Growth
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Balanced Score Card Erkki K Laitinen Department of Acc & Mgt,University of VAAS,Finland
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Financial Perspective/Customer Perspective/ Internal Perspective/Innovation and learning perspective
If strategy is shifted towards revenue maximization then net sales and sales volume ratio move to opposite direction
When firms to penetrate markets and enlarge its markets shares a firm may go towards revenue maximization rather than profit maximization
Revenue maximization firms go for lower prices,larger sales volume,larger net sales
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Sustained Growth - Mathew Dobbs,R T Hamlith Department Management,University of canbury
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Approaches to evaluate- Machi,Martin & Jiri
Business Growth
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Quantitative growth Cecila Dalborg,Yvonne Von Fredrich, Joakim Wincent 2012-Beyond the numbers qualittaive growth
An increase in value
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Measurements such changes in sales,assets, number of employees are commonly used
Measured in numbers as a progression to a present quantitatively defined state from a lower historical state
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Approaches to growth
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Descriptive
Firms past growth can not be used to predict the future.Quality of management/Taste of customers/Government policies
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Deterministic
Does not attempt to find causes of the growth but concerned how business adapt internally and grow through a sequence of stages