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GALLAGHER DIGITAL MARKETING (CONTENT (NEW (Webinars, Videos, Infographics,…
GALLAGHER DIGITAL MARKETING
TOUCH POINTS
Desktop
Tablet
Phone call
Mobile
SOCIAL MEDIA
Facebook
LinkedIn (not Direct)
Twitter
You tube
PPC
Analysis
Bid strategy
Keyword research
Website optimisation
MISSION
KPIs
Objectives
Plan
Audience
SEO
Keyword research
Backlinks
Website optimisation
CONTENT
Third party
Blogs
Maintenance & Upload
Images
Competitor reviews
NEW
Webinars
Videos
Infographics
Claims portal
Trustpilot and Google Reviews
TECHNICAL
Snagging
TTFB
Hosting
DA
Pen testing
CONTACT STRATEGY
Email
Content
EMAIL MARKETING
AB Testing
Analysis: Open rates; conversions, etc.
Content