Generation of Shopping Lists

WHO ❓
(is involved)

WHAT ❓
(products are involved)

'Shopping Lists' 🚩
explored

PROCESS ❗

Purchase

  • Any appliance is purchased giving access code to customer for the app
  • App is downloaded

What lists can be generated

  • A regular shopping list
    :regular items e.g. milk categorized as regular due to reg. section
  • Shop on a budget
  • Items that you are out of (added during the week)

Customers

  • Generate shopping lists
  • Collect & share coupons

What can be done with Shopping Lists?

  • Share with friends
  • Build, edit, save, view in history
  • View food in categories (dairy, veg etc.)
  • View a history of lists
  • Collect coupons (by Acme & coop. shops)
  • Share coupons via NFC, Bluetooth & Wifi

Competitor Apps

  • Grocery pal
  • Out of milk
  • Any list
  • Buy me a pie
  • Grocery IQ

Uses of These Apps

  • Shop on a budget
  • Provide best deals at local shops
  • Categorize food in list
  • Offer shop discounts/coupons

App

  • Create shopping list on App
  • Accessible on phone

Products

  • Appliances not necessary
    (However app is only downloadable to those who purchase appliances)
  • Possible pin to fridge function

ACME Kitchen

  • Design Software
  • Build relationships with stores for app coupons like Dunnes (5e off when you spend 20e)
  • Offer ACME Kitchen coupons?

Commercial businesses

  • Advertise their shops & deals within the app
  • Offer coupons to attract customers

Use

  • Shopping lists are generated
  • Coupons are gathered, used or sent to friends
  • Link in lists with menus on app

QUESTIONS RAISED 🚩
HOW CAN WE INVOLVE THE LOYALTY CARD ⁉

Loyalty Card

  • Purchasing appliances/ groceries with coop. shops, builds points on card
  • Card points could be used to purchase weekly coupons deals offered in app
  • Grocery store coupons would be separately offered by each store

Preparation for launch

  • Liaise with businesses for 'coupon' & loyalty card plan
  • Access their needs and concerns and develop plan to suit this

What could we offer them?

  • Marketing space
  • Online presence & Increased footfall
  • A chance to promote the coupons they already offer in store