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Hyper reality (Critiques (front house of studied service and a back house…

- - - - generation of models of a real without origin or reality
        
        representation of something
        
        Detachment of reality into imagination
        
        Fetishism as a sign of social value; fetish object is taken to stand for the owner's social status
        
        Challenge us to rethink the idea of a stable organisation reality together, highlighting the myriad ays in which the simulacrum becomes constitutive of the precarious social order at a given moment
  - - - Disassociated itself from the site that it became its own site
- - - - They view political/historical life as being essentially separate from everyday experience, which is increasingly and ubiquitously the site of alienation in its original Marxist sense
- - - - building's build time period affects the design of house; responding to the needs and necessities required at the time
    - - Stong artculated sense of exterior and interior space
      - Forms of dwelling that serve the circulatory city: tourist, city visitors, temp. domestic space, business
      - Consumption and service func
        
        transformation of needs to desires; utilitarian/hedonian needs-values, commodity
        
        fetishism, conspicuous leisure and consumption, cultural values, aestheteicztaion
        
        alientation, differentation and speec
        
        self, indetity, status
      - Designs need to go beyond superficial world -- the design trends and conceptual strategies
        
        Our reality is conditioned by a fascination/fixation with mythologies of the entertainment industry Limiting our imagination
  - - - boutique hotels offer this alternative through design + unique + personalised service
- - - - Sense of privacy
      - Unique design
- - - - Weakness
      - Interior and Exterior to existing building strategies
      - Oppurtunities
      - Streetscape
- - - - Prototyping