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Marketing Strategy (Research in marketing strategy (Neil A. MorganEmail…
Marketing Strategy
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Strategic goal accomplishment in export ventures: the role of capabilities, knowledge, and environment
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If It Takes a Village to Foster Innovation, Success Depends on the Neighbors: The Effects
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Research framework, strategies, and applications of intelligent
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Accessing the influence of strategic marketing research on generating impact: moderating roles of models, journals, and estimation approaches
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Review articles: purpose, process, and structure
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