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Natkhat Industry In India (2015 (Leading Preschools Kidzee, Eurokids, …
Natkhat
Industry In India
2015
33,000 pre-schools
Growing 15%
annually
2015-16
Total Revenues
13.3 Billion
1 in 100 children getting enrolled in
pre-school
350 Million children could be
studying in pre-schools
Leading Preschools
Kidzee, Eurokids,
Bachpan
Business models
are standardized
Franchise based expansion
Engaged in national level
brand creation
Leading to good demand
Franchises
Capital Investment
Infrastructure
managerial talent
operations
Paid upfront fees to parent
1 Million to 2 million
Own or rent 2000-3000 sq ft space
Ground floor ideally
residentail area
Invest 0.5 to 1.5 million
of their own funds
Towards
training
interiors
fitments
franchise kits
furniture
toys
Montessori equipment
teaching aids
signboards
brochures etc.
Charges
1500 to 3000 Rs/month
Depends on
Brand
location
facilities provided
Separate charges for kit
books
uniforms
schoolbag
diary etc.
Mandatory for franchisee to buy
from franchiser and resell at nominal
profit