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Business plan9a1c2df7-bca3-41b1-b56b-7bb77865f818 (Marketing (Similar…
Business plan
Legal requirements
Taxation
Cooperate Income Tax
Business Licenses
Business Registration License
Business License from DBKU
Company Tax Registration
Employee Registration and Protection
Social Security Organization (SOCSO) 1971
Sarawak Labour Ordinance 1952
Privacy
Personal Data Protection Act 2010
eCommerce and Online business license
Malaysia Consumer Protection (Electronic Trade Transactions) Regulations 2012
Marketing
Customers
Looking to plan events
Business owners or service providers or freelancers or people searching for work
Strategic Analysis
Porter's Five Forces
Competitive rivalry
Low rivalry
Bargaining power of customers
Low to medium power
Threat of substitutes
Low to medium
Bargaining power of suppliers
Low power
Threats of new entrants
Medium to high
SWOT Analysis
Weakness
Difficult to gain trust of people
Large amounts of cash needed to start up
Opportunities
Take advantage of festival seasons
Make use of social media advertisement
Strengths
No registration fee
Available on mobile devices; convenient
Threats
Breach of user data
Cannot work without network coverage
Lack of users
Market Structure & Share
Market Structure
Oligopolistic Competition
Market Share
2 to 3 % in first year of operation
Similar Services
DesignCrowd
Custom design marketplace
Nexxt
Experienced professionals
Guru.com
Freelancers
Marketing channels and promotion strategy
Online advertising
Facebook Ads
Google Ads
Referral system
Price Range
Service charge to the client
5% of the transaction
Commission
20% of the transaction
Meeting Minutes
Attendees
Work distribution
Action items
Deadlines
Agenda
What is it about?/Overview
Mission & Objectives
Mission
Prioritize sustainability principles
Build important relationships with customers
Redefine event planning services
Steady growth of the company for a brighter future
Objectives
Offer diversity by including skilled workforce of freelancers and businesses
Build a brand that is trusted, respected and valued
Provide cost-effective and time saving alternative
Provide transparent interaction between both entities
Industry
Tertiary Industry
Services
Digital marketplace for event planning
Clients finding related working people for their events
Service providers advertising themselves to potential clients
Business model
Consumer to Consumer platform
Suppliers
Online data storage
Infrastructure (office spaces)
Computers and telephones
Internet Service Providers
Manufactures
Software architects
Front-end web developers
Uniqueness of our service
Sellers profiles updated for better understanding of his services and quality
Sellers verified before accessing to the platform
User-friendly platform
Privacy
Private chat room
Safe and secure payment
Sophisticated customer feedback system
Entry Strategy
Office set up at iCom Square
Secure customers at first
Website and smartphone application developed
First 500 service providers get RM 25 credits; redeemable after 2 transactions
Private limited company funded by initial investors
Referral system which will expand client base
Finance
