Please enable JavaScript.
Coggle requires JavaScript to display documents.
E-GROCERY Fast Track Grocery (Costing (Contract 500 PRK, Salaries 500,000…
E-GROCERY
Fast Track Grocery
Introduction
Personal Shopper
Order online and pick up grocery at your desired time
Drive Thru Super Store
Importance
Time & Energy Saving
Accessibility
Convenient Grocery shopping
Hassle Free Environment
Methodology
Key Features
Drive Thru
Easy Payment Method
Online App
Flexible Timing
Key Partners
Bin Hashim
Naheed
HyperStar
Agha's
Imtiaz Supermarket
Human Resources
Smart
Quick
Able to access smartphone and internet
Good at communication
Technical Resources
Computers
Internet
Smartphones
Financial Resources
Personal Investment
Savings
Bank loan
Target Market
Age 18+
Upper Middle & Middle Class
both genders
Working people
Marketing
Social Media
Facebook
Instagram
Advertisement
General Market Analysis
Early Majority
Late Majority
Early Adopters
Laggards
Innovators
Competitors
HumMart
Costing
Contract 500 PRK
Salaries 500,000 PRK
Computers 50,000 PRK
Smartphones 105,000 PRK
Drive thru window 50,000 PRK
Internet 2500 PRK
Marketing cost 10,000 PRK
App development 200,000 PRK
Other expenses 12,000 PRK
Total 930,000 PRK
Pricing
No. of orders 100 for instance
Avg. billing 5,000
Service per order 20%
100*5,000/0.2= Rs. 500,000
Marketing Plan
24/7 service
home delivery
website
Conclusion
Effortless shopping
Hassle free envoirnment
Convenient for everyone