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INDONESIAN IDOL (Hashtag (Audition Phase (Smartfren Asset (Exclusive…
INDONESIAN IDOL
Hashtag
Audition Phase
RCTI Asset
(Digital Activity)
Foto persiapan menyambut Indonesian Idol
hadiah: Tiket Nonton Pembukaan Spectaculer
Smartfren Asset
(Exclusive Content)
Tap In Daily Content
Tebak lagu
Mini Games sambung lirik
Mini Games Tebak alumni idol
Mini Games Tebak lagu previous grand final
Special Content
Kompilasi Peserta Audisi - IGTV & IGFeed
Spectaculer Phase
RCTI Asset
(Digital Activity)
Treasure Hunt logo idol di sf asset
hadiah: Ticket Nonton Grand Final
Smartfren Asset
(Exclusive Content)
Special Content
Tanya jawab 15 peserta - IG Live & IGTV
Tap In Daily Content
Mini Games Tebak lagu on air
Mini Games Puzzle tebak peserta
SKSD Idol sebelumnya
GrandFinal Phase
RCTI Asset
(Digital Activity)
Foto bareng Idol saat live
hadiah: jutaan/gadget
Smartfren Asset
(Exclusive Content)
Tap In Daily Content
Mini Games Vote Komentar Juri Favorit
Mini Games ‘seberapa deket lo sama idola lo’
Callback audisi vs final
Special Content
Penjurian & testimoni by alumni idol - IGTV
Alt Hashtag:
Objective:
Amplifying Smartfren through Indonesian Idol Digital Assets
Strategy:
Menggunakan Hashtag dan activity yang akan menarik audiens Indonesian Idol ke Asset Smartfren