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Lead Status (New Not contacted yet (eg: imported list) (Attempted …
Lead Status
New
Not contacted yet
(eg: imported list)
Attempted
Contacted but no reply for a week
Connected
Waiting for Meeting or KDM or budget
Unqualified
Not interested in our product, does not fit as our potential customer
(Will be used for re-marketing
Open Deal
Deal is created after Meeting
Customer
On-hold
Lifecycle Stage
Subscriber
Blogs, Newsletter sign-up
Lead
White Paper, eBook SignUp
MQL
High engagement with marketing campaigns but no contact established
SQL
Fills the contact form or request a call back
Opportunities
After contacting, it is in Connected Status
Customers
Contacts with Closed/Won deals
Evangelist
Contacts with big network, useful for getting referrals
Deal Stage
Appointment Scheduled
20% likely
Qualified to buy
40% likely
Presentation Scheduled
60% likely
Decision Maker brought in
80% likely
Contract Sent
90% likely
Won
100%
Lost
0%
Chilling