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Cafe culture media products (Distribution and marketing : (Digital (Online…
Cafe culture media products
House Style
colours
Colours of Coffee
Brown, white, beige and black.
Font
Masthead should have different font to rest of the cover.
Masthead font, Bold and clear
Rest of cover font, looks appealing, easy to read.
Masthead font size, 70pt
Main text on cover font size, 15pt
Distribution and marketing :
Digital
Online access, through magazine website
Download through the website, PDF format
Magazine is Free
Physical copies
Handed out in town centre
Leaving in Harrogate cafes
Target Audience
Coffee lovers
Regular cafe visitors
Couples who go on coffee dates
Products
Magazine
Front cover
Conventions
Issue number
Masthead at the top
Slugs
Large photograph
Inside the magazine
Content
Articles on cafes in harrogate
Describing what happens in the cafes
What drinks are served ?
What food is served ?
Any special nights or activities ?
layout
Double page spread