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Campaign 1.0 (Type (Outbound, Bounceback, Refferal, Survey, Timeline),…
Campaign 1.0
Type
Outbound
Bounceback
Refferal
Survey
Timeline
Objective
Accquisition
General
Referral
Delight
Birthday / Anniversary
Feedback / Survey
Informational
Customer Joinee Program
Store Opening (Awareness)
Product Launch
Season / Arrivals
Brand Awareness , Informercials
Promotional
Up-sell
Cross-sell
Sales-Booster
Miscellenous
Heavy Discount Sale (Includes EOSS)
Frequency Enhancer
Lapsation
Message
Channel
SMS
Email
WeChat
Mobile Push
CallTask
Facebook
Google
Line
Audience
Existing Audience List
Create New Audience List
Upload CSV
Paste a List
Loyalty Filter
Non Loyalty Filter
De-duplicate from Selected
Incentives
No Incentives
Personalised Coupon
Loyalty Points
Generic Deal
Deal Type
Discount Upto
Combo Offer Quantity
Combo - Offer Amount
Earn Bonus Points
Others
FLAT Discount
Content
Select from existing templates
Create New
Delivery Settings
Recipients
Checklist
Sender Information
Storage Tag Type
Credits
Encrypt URL
Tiny URL
Schedule
Name
Description
Validity
Org Units Campaign
Campaign 2.0
Marketing Objective
Product / category sales
Store / Website visit
Win back
Retention / Enngagement
Boost
Acquisition
Message
Configuration
Name
Type
Outbound
Real Time
Audience
Static
Real Time
Content
Creative
Incentive
To be detailed later
Channel
SMS
Email
MPush
Line
Facebook
Schedule
Duration
Start date
End Date
Advanced Settings
Override Test control ratio
Track using Google Analytics
Name