"The drive to know what happens next, to want to turn the page, the need to keep going, even if it’s hard, because someone’s in trouble and you have to know how it’s all going to end … that’s a very real drive. And it forces you to learn new words, to think new thoughts, to keep going...One of the best cures for a reluctant reader, after all, is a tale they cannot stop themselves from reading." (Gaimon)