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Orbitz (connects users to (400 airlines, 80 000 hotels, rental cars,…
Orbitz
connects users to
400 airlines
80 000 hotels
rental cars
cruises
vacation packages
_
2010
compatibility
refund
wi-fi services
wait times
3 tap reservations
110% in visits
145% in conversion rate
4 X the transactions / original
2006
flight status
27 airlines
hotels
Mexico
USA
Cancun
2011
Upgraded
ecrã responsivo
expedir transações de touch screen
Swipe
Ganhou capacidades do E-Commerce
Reservar pacotes de férias
Guardar favoritos
Criar perfis e associar cartões de crédito
Utilização de GPS
Localizar ofertas mais proximas
Mobile Sales
2001
joined forces
Continental
United
Delta
Northwest
America
Focus shifted
lodging
profitable / airline reservations
priceline.com
90% from hotels
orbtiz 27% from hotels
Chris Brown
m-commerce
pay off
atract new costumers
same day reservations
50% of car rental services
buy>shop
2013
30% hotel transactions
tendency to move to mobile
TripAdvisor
Metasearch
Mobile Web Service
First M-commerce
Costumizada para cada firma
Preferencias
Documentação cara
Serviços mandatórios
Limite Custo
Vendedores
Priceline
Travelocity
Internet travel companies
Expedia
VS