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Pubblicità (Advertising (consisting in (Texts (Format (composed (The…

- - - - Format
        
        composed
        
        The graphic composition
        
        The visual
        
        Caption
        
        is a title of the photo or illustratuin
        
        Logo
        
        is the corporete name. it is aim to identify the company
        
        Pay off
        
        is the message ehich sythesies the business idea
        
        Brand
        
        is a word or symbol identifying a product
        
        Body copy
        
        is the part containg most of the woeding and includes information on the product.
        
        Visual
        
        is a photo or illustration
        
        Headline/slogan
        
        is a veri importan sort text that it need for attrect attention and create a emotional bond with consumer
        
        Pack shot
        
        it is the product packaging image