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Group Meeting Notes (5-30-19 (Marketing to Brands (Need measurable metrics…
Group Meeting Notes
5-30-19
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Weren't able to reach marketing goal, so we need a new set of goals.
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5-16-19
Problems
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Danger that if we speed things up too quickly, we damage the zipline brand image.
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Questions
Where Is going to be the biggest bang for out buck in both time and money for acquiring Brands/Influencers and how can we scale those things?
What are the biggest Time Consuming tasks that are not directly connected to acquiring new brands/ Influencers?
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How can we parallelize Brand and Influencer acquisition in a scalable way without decreasing quality of service/product significantly?
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What is the overarching problem we are trying to solve and what systems can we put in place to insure we are making progress on those things each day week/month/quarter?