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Family media consumption (Aims (Culture comparing & thought proviking,…
Family media consumption
Different selections between the parents in different ethnic groups
亚洲家长是否是“教育导向型”媒体消费者
majors
Education
Sociology
Publishing
Educational anxiety
Ethnic
Regional
Different selections between the parents and their children
Methodology
Documentary analysis
previous studies
Comparative analysis
Parents vs their children
Chinese parents vs. other parents
Interview
Questionnaire Survey
The situation of family media consumption
Chinese parents
Other parents
Chinese children (from the same family as the parents)
The null hypothesis
Chinese parents and other parents have no deviation in planning children's media use
The alternatiive hypothesis
Compared with other parents, Chinese parents prefer to choose education media for their children
Aims
Culture comparing & thought proviking
Understand the current situation of family media consumption
Enriching existing research theories
Provide reference for parents to choose media for their children
Provide reference for publishers
