Please enable JavaScript.
Coggle requires JavaScript to display documents.
CWC (GOAL - broad primary outcome (STRATEGY - Approach taken to achieve…
CWC
GOAL - broad primary outcome
STRATEGY - Approach taken to achieve goal
CWC PLAN - a clear framework to take the strategy forward - establish realistic goals and deadlines to work backwards from
OBJECTIVES
All communication objectives should be SMART
measurable
achievable
reasonable
time and location specific
simple and clear
essential
A. information and communications needs assessment and consultation
will be an initial gap here but can look at systematizing this information moving forward.
short centrally developed survey + some FGD - UNHCR has a standard template for this type of questionnaire that can be modified to fit the context.
phone usage
sources of info in community
radio/tv
internet usage
preferred means of speaking to UNHCR
trust in sources of information
B. realistic minimum CwC standards and actions for all field offices ---> eventually protection and solutions strategies should integrate these approaches
all
information channels - must be diverse because no community is homogeneous
dynamic
1 more item...
static
2 more items...
UNHCR/ partner staff
capacity
1 more item...
presence
1 more item...
may not be pragmatic resources/context
Standard Operating Procedures (SOPs) with relevant sector partners that set out agreed commitments, time frames for follow-up, and the roles of different agencies and individuals. form that coordination takes may differ from operation to operation.
CwC working group or sub-working group of another forum
M&E
monitoring - track inputs, outputs and intermediate outcomes so that adjustments can be made to the program during implementation.
impact - ultimate change to PoC's quality of life
CwC should consider UNHCR standard protection indicators
% increase in registration amongst PoCs in that community
consider participatory monitoring here
actions we will take
COVs trained on registration counseling
Output - generally these are the coms objectives
% of COVs using training to provide counseling
Outcome - knowledge or behavior change
% of PoCs spoken to by COVs who express change in attitude towards registration
consider participatory monitoring here
evaluation
a more comprehensive study of communication's role in the overall programe, and is done, usually, at the end of the program cycle.
CHALLENGES
timelines / work flow
activities involving different units and levels of clearance face significant delays
need to establish framework agreements with suppliers in order to avoid long delays caused by procurement
streamline protocol for sign-off and approving messages as COR approval process can take a very long time
regular meetings with all involved units
managing expectations
due to scarce resources and other issues in the protection environment protection gaps will persist
clear communication on challenges and what can reasonably be achieved with current context
duplication
currently there are many units involved in CwC efforts, from CP. TRS, front line workers, partners. ignoring this can lead to duplication, wasted resources, PoCs being frustrated by different channels and a perceived lack of action.
clear understanding of what is being done by who and building off the work already being done
ensuring that delivery on promises and sustainability of coms channels
community feedback not acted on,or short lived projects, can further harm trust which can place additional barriers on effective communication.
ensure project sustainability, take actions that show the community that you are listening and maintain their involvement to communicate on these issues.
government sensitivity
communicating on key issues in a transparent way may be seen as adverse to the interests of government partners. e.g SGBV
need to build trust/ est relationship with COR and other stakeholders so that when you show how this will be good for all actors they understand and are not skeptical
collaborating with technical people
restrictions on traditional communication partners
media is restricted/ civil society has been stifled
develop non-tradtional forms of mass coms such as COV, whatsapp trees etc and invovle the government in those lines to build trust
make small tightly controlled entries into mass media landscape
isolation of many beneficiaries
distance/ lack of phones/ need for COR access
build capacity and partnerships with those with most regular access and reachable community members
establish regular visits and develop trusted feedback mechanisms that can be used during those visits
low-tech/ low resource environment
a lot of high tech solutions for collecting feedback that other UNHCR operations have used won't be available (onsite computers, tablet use, multi-language outsourced phone lines).
focus on what can be done with existing resources, relying heavily on community
fear of consequences for honest engagement
feedback and complaint mechanisms might not be trusted
focus on channels that have high trust, be cautions of gathering feedback through gatekeepers, ensure confidentiality, listen to community's concerns here
BUDGET
communication strategy - how programme/ protection structures can be adapted or strengthened by CwC to help achieve greater protection of refugee rights.
involving affected population in programming and service delivery through sustained two way dialogue
ensuring adaptability through continuous integration of ongoing monitoring and community feedback
ensuring that communities have access to timely, accurate and relevant information through appropriate communication channels
CWC - establish effective two-way communication channels to improve overall accountability to affected populations by ensuring that PoC know their, have access to information affecting their rights, and are able to participate in decisions that affect them
UNHCR is not a customer service organization but a more customer service oriented approach would help improve protection outcomes