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B207 Block 3 Building long-term success (Measuring Success (sales,…
B207 Block 3 Building long-term success
Innovation
short-term
clear
focused
product
extension
profit
quick
high-returns
long-term
highest
risk
investment
rewards
product
new
innovative
medium-term
product
relaunch
recreation
higher
resources
investment
risk
Business Politics
context
societal
country
region
city
organizational
organization
department
office
analysis
identify
main
players
actors
influence
power dynamics
develop
strategies
goals
astuteness
skills
personal
interpersonal
reading
people
situations
build
alliances
strategic direction
Value creation
organizational culture/HRM
problem solving
encouraging employees
nourishing creativity
create value
innovation strategies
shareholder value
CSR
economic value
society
needs
challenges
societal progress
reconceive
products
markets
redefine
productivity
value chain
build
support
industry clusters
business
profit
Employment relations
power balance
employees voice
direct
breifing
teams
semi-automomous
indirect
collective
intermediary
outcomes
direct
positive climate
trust
satisfaction
trade unions
leverage
power imbalances
ensure
attention
focus
learning
positivity
safety
performance
Opportunities and Challenges
personalised focus
employee empowerment
flexible working
work-life balance
work redesign
employability
skills
experience
job insecurity
decreased bargaining power
declining wages
Change Mangement
big change
leadership
smarter
faster
efficient
empowerment
people
small change
management
process
tools
mechanism
control
Quality Management
high quality
whole organisation
internal process
improvement
individual responsibility
poor quality
damaging
costly
tendency
accumulate
escalate
Operational Risk
hazard
impact
likelihood
Risk Stages
perception
analysis
management
Long-term Relationship Marketing
repeat purchases
customer relationship
partner
advocate
supporter
client
purchaser
prospect
customer loyalty
cost effective
Long-Term Crisis Management
asses incident
acknowledge problem
formulate response
implement response
Measuring Success
sales
profit/profitability
gross margin
brand awareness
market share
number new products
relative price
Leadership management and motivation
leadership
person
result
position
purpose
process
motivation
golden circle
why
how
who
theories
Maslow's Hierarchy of Needs
Hertzberg's two factor theory