Please enable JavaScript.
Coggle requires JavaScript to display documents.
Marketing and the Society (Rights (Right to redress, Right to consumer…
Marketing and the Society
Social Criticism of marketing
Deceptive marketing
Deceptive prices
Deceptive Promotion
Obsolesce products
Perceive obsolesce
Poor Service to disadvantage
High Prices
High advertising and promo costs
Excessive markups
High costs of distribution
Marketing impact on the society
Marketing impact on other businesses
Acquisition of competitors
Accession of competitors
Marketing practices that create marketing barriers
Cultural pollution
Un fair marketing competitors practices
Too few social goods
Consumers' action to promote sustainable marketing
Consumerism
Sellers Rights
Buyers right
Consumer activists claim for additional benefits
Environmentalism
False wants and too much materialism
Actions companies take to reduce their environmental footprint
New clean technology
Sustainability vision
Product Stewardship
Legal issues facing marketing
Selling decisions
Advertising
Product Decisions
Packing Decisions
Predatory pricing
Competitive relations
Pollution Prevention
Marketing Ethics
Corporate marketing ethics policies
Marketing of Non Profit Making Organisations
Differences between profit and non profit making organisations
From a marketing point of view they uses these activities
Marketing to donors
Marketing to funders
Social Marketing
Cause related marketing
Comercial Marketing
Rights
Right to redress
Right to consumer education
Right to be heard
Right to healthy and sustainable environmrnt
Right to choose
Right to be informed
Right to satisfaction
Right for Safety
Right to privacy