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Research (Product & Services (P & S, Naming, Audit, Brands),…
Research
Product & Services
P & S
Naming
Audit
Brands
Competitor
Perceptions
Offers/USPs
Positioning
Telco & Beyond
Culture
Strengths & Weaknesses
Attributes
Satisfaction
Future
Consumer & Telco
Beyond
Macrotrends
Customer
Perceptions
Drivers
Target Customers
Brand
Guidelines & Metrics
Perceptions
Excitement