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Nixon won 1968 Presidential Election because of Johnson's policies…
Nixon won 1968 Presidential Election because of Johnson's policies
Silent Majority :check: :check:
Fed up with paying taxes for undeserving poor welfare
Wanted less gov. intervention in state law (civil rights)
Lower budget - Johnson spent loads on Vietnam and Great Society
Wanted peace in Vietnam
Tired of problems caused by war
Conservative backlash :check:
Segregation proceeding too fast
Ghetto riots
Too much counterculture and protesting by wealthy students
Most of country = social conservative
Nixon's appeal :red_cross:
Employed Southern Strategy
Strongly anti-Communist (appealed to conservative Republicans)
Had significant experience working as VP in Golden 60s
Moderate stance on domestic issues appealed to liberal republicans
Electoral assets e.g. family/good presentation
Democrat divisions :red_cross:
Eugene McCarthy seemed arrogant and distant from campaign
Johnson's manipulation led to protests (for nomination of Hubert Humphrey rather than McCarthy)
COUNTER - Low voter turnout
Only 60% voted of which Nixon won 27% (but won on electoral vote)