Edge wallet packaging (consider! (unboxing process/ experience. (ie. can i…
Edge wallet packaging
unboxing process/ experience.
ie. can i get the lid off easily?
can I put it back (if retail)
the product is 'future craft': what is future packaging?
It's a lower price point than DE range
general packaging learnings
black box = can't see product
storage (of packaging) in retail is just as important as display
Scuffing is a big issue.
Low order numbers
suits low volume production techniques
must be packed at the factory
therefore made in India
140w x 170h x 25/30mm thick for passport cover
thin walls (>3mm) look generic and cheap
use something like Air to make the packaging resilient
compress and rebound