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Shared Value (Vicious circle (Businesses seen as prospering at the expense…
Shared Value
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shared value puts societal needs at core of business, creating value for business as well as society as one
NOT CSR, philanthropy or sustainability
CSR - reaction to social pressure, govt. regs, necessary expense
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responsibilty - safety, inclusion etc. leads to constraints
Argument against
Positives
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presents CSR as a strategic, profit building activity rather than reactional to risks and a financial burden
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negatives
unoriginal
presented by POrter and Kramer as a new concept but actually similar to existing literature on CSR, stakeholder management and social innovation
straw man - Caricatruring CSR when in fact the question of profitability from CSR has been debated since the 70s
failure to acknowledge existing works that discuss this theme - Ed Freeman's Stakeholder theory, EMerson's "blended value" concept, Kanter's Social innovation theory,
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CSV vs CSR
CSR is seen as a cost, CSV seen as profit building
CSR about responsibility, CSV about creating value for corps
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