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Guiding Change (Both extremely important and incredibly difficult because…

- - - - Not establishing a great enough sense of urgency
        
        Not creating a powerful enough guiding coalition
        
        Lacking a vision
        
        Under communicating the vision by a factor of ten
        
        Not removing obstacles to the new vision
        
        Not systematically recognizing and planning for short term wins
        
        1 more item...
        
        Basically saying everyone has to be told effectively and be on board
- - - - 3.Creating a Vision•Creating a vision to help direct the change effort•Developing strategies for achieving that vision
        
        4.Communicating the Vision•Using every vehicle possible to communicate the new vision and strategies•Teaching new behaviors by the example of the guiding coalition
        
        5.Empowering Others to Act on the Vision •Getting rid of obstacles to change•Changing systems or structures that seriously undermine the vision•Encouraging risk taking and nontraditional ideas, activities, and actions
        
        6.Planning for and Creating Short-Term Wins•Planning for visible performance improvements•Creating those improvements•Recognizing and rewarding employees involved in the improvements
        
        7.Consolidating Improvements and Producing Still More Change•Using increased credibility to change systems, structures, and policies that don’t fit the vision•Hiring, promoting, and developing employees who can implement the vision•Reinvigorating the process with new projects, themes, and change agents
        
        8.Institutionalizing New Approaches•Articulating the connections between the new behaviors and corporate success•Developing the means to ensure leadership development and succession
- - - - This type of power comes from formal roles and authority
    - - Has to do with being in the right place at the right time
    - - Relates to knowing a great deal within a certain field
    - - Who you are and who you know
  - - - Inspirational appeal, appealing to core values to encourage cooperation
      - Personal appeal, appealing to personal relationships
      - Ingratiation, attempting to increase positive feelings
      - For those with the appropriate expertise the following tactics could be beneficial
        
        Rational persuasion, using logical arguments as justification for cooperation
        
        Coalition formation, gathering other stakeholders to rally support